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About Us

An established Roman voice for independent Italian wine.

Passionate About the Pour

We created VinoRoma to be the antithesis of the stuffy, intimidating wine bar. Located in the historic heart of Rome, our wine studio is a sanctuary where education meets enjoyment. We focus on independent, low intervention producers, native grapes, and the ‘terroir’ that makes Italian wine unique. We don’t just pour wine; we share the stories behind the labels.

Maurizio Di Franco, Owner & Lead Sommelier

“The hard work happens in the vineyard. I’m simply here to tell the story of those efforts.”

-Maurizio

Join the community

A Club for Wine Lovers

We are building a community of people who care about what they drink. From our open hours to our exclusive one-off events, there are many ways to stay connected with the VinoRoma family.

A Story in Every Bottle

We believe that to truly understand Italian culture, you must understand its wine. We bypass the commercial giants to feature small, artisanal producers who work with native grapes and sustainable methods. Every pour is a lesson in history, geography, and tradition—selected not just for its taste, but for the story it tells.

But education shouldn’t be dry. Our tastings are designed to be social, interactive, and fun. We operate as a strict “snob-free zone” where questions are encouraged. Whether you are a complete beginner or a seasoned collector, our goal is to make you feel at home while you explore the complexities of Italian wine.

MEET THE HOSTS

Our Sommelier Team

Maurizio

Owner & Lead Sommelier.
A 15-year fixture at the studio and owner since 2021, this Italian-American sommelier bridges the gap between historic traditions and the modern enthusiast.

Frank

Sommelier & Studio Manager.
An Italian-Canadian educator who traded commercial wine for the artisanal world in order to champion the best independent, low-intervention producers.

Fernanda

Sommelier & Event Specialist.
A Roman resident since 2003, this Italian-Ecuadorian pairing expert brings warmth and technical mastery to every bespoke event and culinary experience.

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